The key to having a successful blog is continual to write content that will pique your readers' interest and keep them on their toes. There are some things you need to remember when writing content for your blog.
The average reader on the internet spends only a few second on each site they visit. That means you have very little time to capture your readers' interest. To make the most of that time you need to make sure that your blog posts are easily scannable and that your headlines draw the reader in!
You need to make sure that you are using short paragraphs. If possible highlight key points in your content and add lists whenever possible. This adds contrast to the page and makes it easily scannable.
Improve the staying power of your blog posts by linking internally between posts whenever possible. If you want to check if there are previous posts that it would be a good idea to link to you can always filter your posts by categories or tags to see if there are any relevant posts to link to.
Furthermore, remember this, when you are writing content your previous blog posts are often the best source of inspiration for new blog posts. Especially if you notice that a particular blog post is getting a lot of traffic. In that case, you know that you have written a piece of content that truly resonates with your audience.
It would be foolish not to take advantage of such a great opportunity to write content that you know your readers will love!
Thinking about search engine optimization (SEO) when you're writing content is important. After all, what good will it do that you spend hours slaving over great content if nobody can find it? However, it's important that you keep the quality of the content in mind instead of focusing solely on getting keywords into your text.
Just to summarize, you should focus on writing content that is easy to scan, attracts attention and can be found in the search engines. Build on your previous successes and don't be afraid to experiment with your blog posts. You have to write content almost daily, so you might as well make it as enjoyable and fun as possible!
